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Risk like a professional 6 minFREE

Expectancy: the only number that matters

Why a 35 % win rate can beat a 70 % one.

Beginners judge a strategy by how often it wins. Professionals judge it by expectancy: how much it makes, on average, per trade.

The formula

Expectancy = (win rate × average win) − (loss rate × average loss).

  • Strategy A wins 70 % of the time, makes $50 when it wins and loses $150 when it loses: 0.7 × 50 − 0.3 × 150 = −$10 per trade. It feels great and slowly loses money.
  • Strategy B wins 35 % of the time, makes $300 when it wins and loses $100 when it loses: 0.35 × 300 − 0.65 × 100 = +$40 per trade. It feels bad most days and makes money.

The trap of the first strategy is real: taking profits early and letting losses run produces a high win rate and a negative expectancy. It's the most common pattern in beginners' accounts.

Measure it on yourself

After 30 closed trades, compute your own win rate, average win and average loss. A positive expectancy over 30 trades is a hint, not a proof (see “Luck or skill?”). A negative one is a clear message: change the exits, not the entries.

Check what you’ve learned

Two questions from this lesson. Get both right to mark it as done.

1. A strategy wins 70 % of its trades, makes $50 on a win and loses $150 on a loss. What is its expectancy per trade?
2. Which habit most often produces a high win rate together with a negative expectancy?